Paris 2020 community
Personalities and influencers support the event and share their enthusiasm.
Paris 2020’s ambassadors
To be a popular festival that brings together all generations, Paris 2020 ambitions to mobilize as widely as possible, from athletics enthusiasts to simple fans of festive events. To achieve this, the Organising Committee builds up a “dream team” of athletes and personalities who will share their enthusiasm, particularly on social networks. In charge of this initiative, triple Olympic Champion Marie-José Pérec relies on her network to interview and meet this community of ambassadors.
Three teams, maximum mobilization
To mobilize at both national and local level, the Organising Committee will rely on three pillars: the Team Relay (representing the leagues and clubs affiliated to the French Federation of Athletics), the Team Emotion (representing the general public and the media) and the Team Expert (representing FFA volunteers and employees). Each team will have ambassadors who will liaise with the publics concerned and who will ensure the promotion of local actions.